Serengeti Ventures Pvt Ltd
Client Serengeti Ventures Pvt Ltd
Serengeti Ventures had a clear vision; bring a fresh, premium feel to the world of fintech and banking consulting services. Led by Rajiv Jamkhedkar and Sashi Sagar.
Our association began in November 2019 and continues till today. Starting with a short term re-branding, FeelGoodNow has helped Serengeti Ventures use design to effectively communicate through various touch-points. We executed a full brand re-fresh with a creative overhaul.
From reimagining White Papers and Success Chronicles to refreshing their email signatures, every design was grounded in a strategy to attract, convert, and retain.
Background
opportunities for growth:
• Needed a clearer, more memorable brand identity that emphasised unique positioning • Required targeted messaging to increase awareness • Needed structured internal and external documentation
What we did and Outcomes
We developed a scalable, professional brand presence that reflects Serengeti’s story and innovation-driven ethos, both internally and externally. This included cohesive visual identity across multiple touch-points, and conversion-optimised and user oriented design. By aligning the brand’s aesthetic and messaging, we created a more credible and professional brand outlook. The result was increased trust amongst their target audience of CEO and CFO’s of major banks, insurance companies etc.
#01
Refined Positioning
A refined brand language and presence that resonates with leaders in fintech and banking.
#02
Consistent Identity
Built a cohesive visual identity across marketing touch-points — digital, print, and internal assets — improving communication clarity and brand recognition.
#03
Higher Trust
Strengthened trust and credibility among CEO/CFO leadership, enabling more effective outreach and positioning in enterprise-level discussions.
#04
Scalable Assets
Communication frameworks and templates that support future campaigns with ease.
Our Work
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